Chiquita is celebrating anytime being a good time to consume bananas, by launching its spring-summer “It’s Chiquita o’clock” campaign. The return of the iconic limited-edition Blue Sticker series is complete with scannable stickers which highlight all the different ways the delicious and nutritious fruit can be consumed at all times of the day. The timely launch of the much-anticipated sticker series was available in markets just in time to celebrate National Banana Day on April 19 and will adorn millions of Chiquita bananas through June. The transformed “It’s Chiquita o’clock” stickers feature dynamic QR codes for customers to seamlessly discover trendy ideas and innovative ways to incorporate Chiquita bananas at breakfast, for midday snacks and dessert.
The QR Codes will redirect customers to enticing yet nourishing food content on Chiquita’s website, which will also feature an interactive “It’s Chiquita o’clock” consumer promotion. Fans will have a chance to engage in time-of-day themed games and win premium “Chiquitized” prizes. With the return of Chiquita’s infamous collectable stickers making their way to grocery stores and countertops, consumers are sure to experience culinary delights and creative inspiration as they enjoy gatherings and activities in anticipation for warmer months ahead.
“It’s Chiquita o’clock” new foodie ideas include mashed avocado on toast, topped with pan fried banana slices and drizzled with maple syrup or honey.
Breakfast Avocado Chiquita Banana Toast
Ingredients for 2 servings
- 2 slices of bread of your choice
- 1 avocado (medium size)
- lemon
- salt and pepper
- 1 Chiquita banana
- 2 tbsp maple syrup (or honey)
- 1/5 cup pecan nuts
Step 1
Toast the sandwiches. Halve the avocado, remove the seed, and scoop out the flesh from the skin.
Step 2
Mash the flesh coarsely with a fork and divide over the toasted slices of bread.
Step 3
Drizzle with lemon juice and sprinkle lightly with salt and pepper.
Step 4
Heat a (non-stick) frying pan. Peel the banana, cut into slices and fry the slices briefly with a teaspoon of maple syrup so that they caramelize slightly.
Step 5
Spread the slices over the avocado. Sprinkle with extra maple syrup and coarsely chopped pecan nuts.
